Australian Creative – Rules or Rebellion?

Posted on 23/10/2013 under News

Core Creative Partner, Christian Finucane was recently asked to contribute to an Australian Creative magazine article that posed the question, ‘Rules or Rebellion?’ Click on the clipping below to read it…

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Core creates a new brand platform for the MFAA

Posted on 22/10/2013 under Digital & Social Media, Marketing, News, Strategy

Core has recently launched a new campaign for its client, the Mortgage & Finance Association of Australia (MFAA). Following an in-depth immersion process, where we interviewed a broad spectrum of people in the broker channel and organisation, we developed a strategy that captured a valuable insight. It became clear that the benefit brokers provide goes […]

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Core launches ‘Stay on track’ mobile app.

Posted on 18/09/2013 under Digital & Social Media, Mobile, News, Strategy

Following a competitive pitch back in February 2013, the NSW Trade & Industry Office of Liquor, Gaming & Racing appointed Sydney agency, Core. The brief was to create and produce a digital concept to encourage responsible gambling, and promote awareness of the counselling services available on the Gambling Help website. Core’s solution was to create an […]

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Core clients combine for Father’s Day

Posted on 26/08/2013 under News

Core clients, Victa and Scotts Australia, have combined to create a promotion with Fairfax Community Newspapers that celebrates the joy of gardening with dad! The winner of the promotion will receive a $14,000 garden makeover. Read more about it and meet the semi-finalists who were recently announced…  

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Aussies vote Victa most trusted brand in Gardening Equipment

Posted on 29/07/2013 under Marketing, News

Core client Victa has just landed a huge accolade in the 2013 Reader Digest ‘Most Trusted Brand’ Awards. Victa took out the award in the Gardening Equipment category. Victa is a truly amazing Aussie brand and one that we are proud to work with at Core. We hope the recent brand campaign we created continues […]

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B&T Creative Focus

Posted on 15/07/2013 under Advertising & Branding, News

The B&T magazine regular creative forum asked Core Creative Partner, Christian Finucane, what’s hot and what’s not…

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Core wins multiple projects with the ABC

Posted on 15/07/2013 under Advertising & Branding, Digital & Social Media, News

We are very proud to have won several key projects from the ABC. Core is working with the national broadcaster on the launch of ABC Splash, as well as other creative and strategy projects to launch the revitalised flagship iOS app and a program of activity for ABC shop. Here’s the Press Release detailing our […]

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The ‘Colour of Money’ in AdNews

Posted on 15/07/2013 under Advertising & Branding, News

Core Creative Partner, Christian Finucane, ponders the value of colour in this article first published in AdNews magazine.

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