Core wins multiple projects with the ABC

Posted on 15/07/2013 under Advertising & Branding, Digital & Social Media, News

We are very proud to have won several key projects from the ABC. Core is working with the national broadcaster on the launch of ABC Splash, as well as other creative and strategy projects to launch the revitalised flagship iOS app and a program of activity for ABC shop. Here’s the Press Release detailing our […]

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The ‘Colour of Money’ in AdNews

Posted on 15/07/2013 under Advertising & Branding, News

Core Creative Partner, Christian Finucane, ponders the value of colour in this article first published in AdNews magazine.

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Core partners with China’s largest social media marketing provider

Posted on 15/07/2013 under Digital & Social Media, Marketing, News, Strategy

To meet the growing demand for Australian businesses that want to connect their brands with the huge Chinese social media audience, Core has partnered with Kongming and created Social-Bridge. Read the press release below and download the Social-Bridge PDF. Core inks partnership with number one in Chinese social media marketing to unlock opportunities for Australian […]

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The 10 commandments of marketing in challenging times

Posted on 15/07/2013 under Marketing, News, Strategy

This opinion piece by Core Managing Partner, Duncan Wakes-Miller, was first published in Marketing Magazine. With economic uncertainty and the changing political landscape, how can marketers adapt to seize opportunity? Developing effective strategies in uncertain times provides a good test for marketers. A challenge, I would suggest, that not only requires innovation but importantly a […]

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Christian Finucane rejoins AWARD Committee

Posted on 08/07/2013 under News

Core Creative Partner, Christian Finucane, has rejoined the AWARD Committee to help promote creative industry standards across the region. It is his second stint on the committee and his ambition for this tenure is to help all industry partners to better realise the commercial power of great ideas. The AWARD press release reads: Industry creative, […]

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